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11KBWChambersKennedysThe Old VicGourmet Hotdog Company
Sadly, R&D&Co has ceased trading. We'd like to thank all our clients over the past five years who have allowed us to do such interesting and exciting projects. In particular though, we'd like to thank our designers - Eric Au, Nahim Afzal, Dave Brown, James Harvey, Natalie Bullard, Anthony Smith and Anoushka Jahangiri - for producing such fantastic work for us.

Syzygy

Ducks in a row

Where do web branding experts come to when they need their own brand to be clear, consistent and cohesive?

Smart innovation

With offices in London and Frankfurt, Syzygy are Europe's leading internet solution company creating web experiences for clients such as Mercedes-Benz, Commerzbank and Air Miles. Syzygy means alignment of three celestial objects so it was important that their own brand was aligned properly too.

Big is beautiful

Our brief was to define their core messages and to ensure that their brand works across online, print and presentations. We created tone of voice guidelines, graphic systems and grids along with a graphic device that pulls everything together. Comprehensive in nature and scope the brand also had to work in German.

Syzygy continue to be Europe's leading internet solutions company.

What we did

  • Research
    • Brand strategy
      • Brand identity
        • Brand architecture
          • Tone of voice
            • Literature
              • Internal comms
                • Typeface design